Marty Marion - Brand Positioning Master Course

1. 20-MASTER COURSE Session 20 - Unconscious Bias and Micro Messaging - Special Guest Pro Stephen Young, Author of Best-Selling Book 'Micro Messaging'.mp41.9GB
2. 01-MASTER COURSE Session 1 - The Core of Positioning and De-Positioning.mp4538.24MB
3. 02-MASTER COURSE Session 2 - The Positioning Platform and Example.mp41.19GB
4. 03-MASTER COURSE Session 3 - The Positioning Matrix - The 4 Essential Elements and The 4 Marketing Environments Explained with Examples.mp4530.3MB
5. 04-MASTER COURSE Session 4 - Category Classes - Explained in Detail with Examples.mp41.04GB
6. 05-MASTER COURSE Session 5 - A Deconstruction of Brand vs Branding, and Competitors vs Competition.mp4741.52MB
7. 06-MASTER COURSE Session 6 - The Two Critical Movers - Creating Doubt and Dissatisfaction.mp4811.57MB
8. 07-MASTER COURSE Session 7 - A Deep Exploration of The Brand Preference Ladder, and The Ladder of Influence.mp4826.34MB
9. 08-MASTER COURSE Session 8 - The Psychology of The Consumer Decision-Making Process, with Special Guest Pro - STEVEN BLACK.mp41.47GB
10. 09-MASTER COURSE Session 9 - Brand Positioning Traps - The Brand Extension Trap, and the Tagline Trap.mp4692.43MB
11. 10-MASTER COURSE Session 10 - The Consumer and Client Decision-Making Process Part 1.mp4718.47MB
12. 11-MASTER COURSE Session 11 - The Consumer and Client Decision-Making Process Part 2, Plus Examples of Positioning Ad Campaigns from Marty's Vault.mp4816.15MB
13. 12-MASTER COURSE Session 12 - The Impact of Micro-Moments, and The River of NO!.mp4968.88MB
14. 13-MASTER COURSE Session 13 - Avoiding the Brand Positioning Mess Out There; The Positioning Venn and The Sweet Spot Venn.mp4769.98MB
15. 14-MASTER COURSE Session 14 - Walkthrough of Marty's Private Positioning Development Workflow.mp4881.74MB
16. 15-MASTER COURSE Session 15 - An Advanced Dissection of Segmentation vs Targeting; Re-defining Acquisition, Conversion, Stimulation, Retention.mp41GB
17. 16-MASTER COURSE Session 16 - An Advanced Discussion of Positioning.mp4836.06MB
18. 17-MASTER COURSE Session 17 - Positioning for the Stimulation Stage, and The Preference Center Tactic.mp4802.12MB
19. 18-MASTER COURSE Session 18 - Positioning for Retention & Loyalty Programs - LTV; Marty's RED LIGHT Tactic for Maximum Loyalty Stimulation.mp41.05GB
20. 19-MASTER COURSE Session 19 - NSFW ! Introduction to The Weaponization of Marketing; Subliminal Advertising Part 1.mp41.03GB
21. 21-MASTER COURSE Session 21 - Strategies and Tactics of The Concealed Persuasion Filters and Effects, with Examples.mp4873.63MB
22. 22-MASTER COURSE Session 22 - A Deep Dive into the Concepts of Lying and Deception in Marketing and Advertising, with Special Guest Stephen Young.mp41.31GB
23. 23-MASTER COURSE Session 23 - An Exploration of Psychological Control Tactics, and Associative Sets in Advertising and Marketing, with Real Life Examples.mp4680.03MB
24. 24-MASTER COURSE Session 24 - Marty's Hand-Picked Top Strategies & Tactics for Positioning and Competitive Advantage.mp4621.33MB